Mats Bruin

21st Century Expo Group Appoints Mats Bruin as Chief Financial Officer

June 27, 20262 min read

FOR IMMEDIATE RELEASE
June 26, 2026

Mats Bruin

21st Century Expo Group Appoints Mats Bruin as Chief Financial Officer

Hyattsville, MD (Washington, DC metro area) – 21st Century Expo Group (21st CEG) today announced the appointment of Mats Bruin as Chief Financial Officer (CFO).

The appointment further strengthens the company's executive leadership team as 21st CEG celebrates its 35th anniversary and continues building for its next era of growth and innovation.

Bruin brings more than 30 years of experience in finance, strategy, and business leadership. With a degree in Accounting and an MBA, he is recognized for combining deep financial expertise with a modern, technology-forward approach to organizational growth, operational excellence, and strategic decision-making.

"We are excited to welcome Mats to our executive leadership team," said Iman McFarland, Chief Executive Officer of 21st Century Expo Group. "His financial expertise, strategic mindset, and commitment to operational excellence will play an important role as we continue strengthening our organization, expanding our capabilities, and supporting our clients at the highest level."

Originally from the Netherlands and now based in Wilmington, North Carolina, Bruin brings both an international perspective and a people-first leadership philosophy. Throughout his career, he has helped organizations improve financial visibility, implement modern accounting technologies, and establish disciplined financial processes that enable informed, data-driven decisions.

Prior to joining 21st CEG, Bruin built and led a successful family-owned financial services firm, where he became known for leveraging modern accounting systems, real-time reporting, and strong financial controls to support sustainable business growth.

"I'm excited to join 21st Century Expo Group during such an important time in the company's history," said Bruin. "The team has built an outstanding reputation over the past 35 years, and I look forward to helping strengthen the financial foundation that will support its continued growth, innovation, and long-term success."

Bruin's appointment reflects 21st CEG's continued investment in experienced leadership, operational excellence, and sustainable growth as the company expands its capabilities and serves clients across the exhibits, events, and experiential marketing industries. For more information, visit www.21stceg.com.

About 21st Century Expo Group

21st Century Expo Group is a full-service exhibit and event agency delivering custom exhibits, rental exhibits, portable displays, and event experiences for clients across USA and beyond. Headquartered in Hyattsville, Maryland, in the Washington, DC metropolitan area, the company has spent more than 35 years helping organizations create environments that inspire connection, learning, and growth.

Media Contact:
Jeffrey S. Hannah
Chief Growth Officer
21st Century Expo Group
[email protected]
678-429-4309

Jeff Hannah

Jeff Hannah

Jeff Hannah serves as Chief Growth Officer at 21st Century Expo Group, where he leads strategic initiatives focused on brand development, market expansion, and long-term growth. Drawing on more than two decades of global experience, Jeff brings a unique combination of creative insight, business strategy, and cross-cultural expertise to help propel 21st CEG into its next phase of evolution.

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